Showing posts with label Symbian. Show all posts
Showing posts with label Symbian. Show all posts

26 Feb 2012

Huge Increase in Android Usage in Europe

The use of the Android operating system has increased dramatically in the three largest countries in Europe during the last year. At the same time the Symbian operating system used in Nokia's mobile phones has plummeted.

Smartphone Market Share by OS in the Three Major European Countries
Operating
system
    
UK
Dec-11 
UK
Dec-10  
France
Dec-11
France
Dec-10
Germany
Dec-11
Germany
Dec-10
Android 36.6% 18.6% 35.4%19.3% 33.6% 11.6%
iOS 26.4%   27.4%   25.2%30.0% 22.2% 20.7%
RIM 18.3% 17.1% 9.2%8.1% 3.3% 4.8%
Symbian 14.5% 29.6% 17.0%30.2% 46.4% 28.4%
Microsoft 2.5% 4.9% 4.4%9.6% 7.9% 12.5%
Source: Comscore (February 2012)

If you are optimising your mobile site for Nokia phones it might be the time to focus on phones with Android operating system and iPhones.

See press release from Comscore.

30 Oct 2011

Apple iOS Is Now Bigger than Nokia Symbian

Nokia's Symbian has for many years been the most popular operating system among smartphone users. Leaving Apple's iOS and Google's Android platform to struggle for second place. But not anymore. iOS has now a larger share, according to Comscore which has been looking into mobile and connected devices use in the five leading European markets (the United Kingdom, Germany, France, Italy and Spain) during an average three month period ending in August 2011.

Adding iPhone, IPad and iPod Touch together
Symbian still has the largest share of the smartphone market. However, if we add all mobiles and connected devices including iPhones, iPads and iPod Touches together, iOS has the larger share with 30.5 per cent of all mobile and connected devices (excluding feature phones and e-readers). Symbian ranks second, accounting for 28.7 per cent followed by Google's Android platform as the third most popular operating system with 23.5 per cent.

OS Market Share by Audience Installed Base

3 Month average ending August 2011
Total mobile subscribers above age 13
Device platform          
Share (%) of
Devices in Use
 
Apple iOS       30.5%
Symbian       28.7%
Google Android       23.5%
RIM (BlackBerry)         8.1%
Microsoft         5.5%
Other platforms         3.5%
Source: Comscore MobilLens (October 2011)

Symbian is no longer no. 1 because it’s share of the market is driven only by Symbian smartphones. In comparison almost half of iOS' share comes iPads and iPod Touches. There doesn't seem to be so many tables using Android, or they are just used less frequently, because tablets account for only 16 per cent of the Android platform share.


See press release by Comscore.

18 Sep 2011

Android Beats IOS and Apple in Europe

The number of phones sold with the Android platform has increased dramatically in the last year. In July 2011, almost 1 in 4 smartphones in the five largest countries in Europe (Germany. France, Italy, Spain and the United Kingdom) are running on the Google Android platform, Comscore reports.

Top Smartphone Platforms in the Five Largest European Countries by Share of Smartphone User
Platform    July 2010  July 2011   Difference
Symbian        53,9%    37,8%    -16,1%
Google       6,0%    22,3%      16,2%
Apple     19,0%    20,3%        1,2%
RIM        8,0%      9,4%        1,5%
Microsoft     11,5%      6,7%       -4,8%
Source: Comscore Mobilens (September 2011)

Symbian holding on to no. 1   
Nokia's Symbian platform is still the most popular operating system for smartphones in Europe but not for long. In a year (from July 2010 to July 2011) the number of Symbian users has dropped with 16.1 per cent. The position at the top of the list will soon be overtaken by Android. Having recently replaced the Symbian platform with Microsoft Windows on Nokia's smartphones will not keep Nokia's smartphones at the top of the list. Windows has dropped almost 5 per cent (4.8) in the same period.

Producers using Android
HTC and Samsung have the highest market share among producers using Android in the five European countries with 34.6 and 31.7 per cent respectively, followed by Sony Ericsson with 18.8 per cent, LG with 3.4 per cent and Motorola with 2.8 per cent.

Top Mobile Producers for the Google Android Platform
Producers        UK    France   Germany      Italy    Spain
HTC      50,9%     21,8%     29,8%    24,8%   31,9%
Samsung      21,6%     42,3%     32,4%    35,6%    33,9%
Sony Ericsson      14,2%     17,4%    14,6%       8,3%   18,8%
LG        3,5%       7,8%      6,8%     10,1%     3,4%
Motorola        2,1%       3,0%      7,8%       2,4%      2,8%
Source: Comscore Mobilens (September 2011)

The UK is different from the rest of the four European countries. In the UK HTC is the leading producer with a 50.9 per cent market share with Samsung in second place with a 21.6 per cent market share. In the rest of the five countries Samsung is predominant. In France Samsung is the leading Android phone with a 42.3 per cent market share and more than a 30 per cent market share in Germany, Italy and Spain.

See the press release Android Captures #2 Ranking Among Smartphone Platforms in EU5 from Comscore.