20 Mar 2011

SEO Is Better Than SEM

The hard daily work to get your keywords ranked in search engines like Google and Bing is worth the effort. An eye-tracking study by User Centric reveals that organic search results are far superior to paid ads on search engines.

100% look at the organic result
The research shows that users overlook paid ads but organic search results are viewed 100 per cent of the time and users spend an average of 14.7 seconds on Google and 10.7 seconds on Bing looking at organic search results. The paid ads are dong lousy. Just 28 per cent of the users look at the right-side ads on Google, and just 21 per cent do the same on Bing.

Where users are looking for information           Google   Bing
Organic search result 100%      100%
Ads in the right-side     28%        21%
Ads above organic search result    90%        90%
Source: User Centric (January 2011)

It’s not all bad for SEM (Search Engine Marketing) because about 90 per cent look at the ads above the organic results. So in your online marketing mix you might want to pay a little extra to be on top of the search result that right to the search result.

User Centric was in its research looking in to five areas of interest: sponsored results at the top, sponsored results to the right of the organic search results, organic search results, left pane, and on-hover flyouts (which is only used by Bing).

See press release from User Centric.


  1. This research also shows the importance of search engine optimization for websites. Link building is essential to drive traffic to your website.

    White Label SEO

  2. Indeed a valuable read. Thanks for making us aware about SEO. Staying in touch with current SEO practices is a must for anyone who is operating their own online business or for entire companies competing in a highly volatile economy. No SEM campaign is complete without SEO, so if you are going to spend additional money on advertising and paid placement, SEO must be your first step in promoting your site.
    Online marketing

  3. Its such as you read my thoughts! You appear to grasp a lot about this, like you wrote
    the e book in it or something. I think that you just
    can do with a few p.c. to force the message house a bit, but instead of that, that is
    fantastic blog. A great read. I'll definitely be back.
    Feel free to surf my web blog The Woodlands SEO

  4. As for me, I rarely (perhaps never I think) look at ads for possible results of what I search since majority of them just post ads of products, not the information that I need. I bet an organic search engine optimization company already grasped what might happen and instead mainly focused on what's on the trend.

  5. Everyonе lοvеs what you guys tend to
    be up tοo. Thiѕ typе of clever woгk аnd coνerage!
    Keeρ up the great workѕ guys I've added you guys to my own blogroll.

    My web blog - seo company dallas tx

  6. I visited several web pages but the audio quality for audio songs present at this web site is in fact

    Feel free to surf to my web page ... the weather channel live

  7. I prefer to find trending topics which can be monetized through actual
    products and affiliate offers. My favorite
    way of testing products is actually testing products. Information on how
    to start a blog and make money should be useful.

    Also visit my web-site - fast way to make best way to make money in real estate
    - ,

  8. Hi it's me, I am also visiting this site on a regular basis,
    this website is really pleasant and the users
    are really sharing nice thoughts.

    Feel free to visit my blog post ... service de déménagement

  9. When someone writes an paragraph he/she keeps the idea of a user
    in his/her mind that how a user can know it. Therefore that's why this piece of writing is outstdanding.

    my website :: Exterminator For Bed Bugs Abbotsford BC

  10. replica rolex watches for sale
    Hi, I do believe this is an excellent web site.
    I stumbledupon it ;) I will revisit once again since i have book marked it.

    Money and freedom is the greatest way to change, may you be rich and continue
    to help other people.

  11. Piеce of writing ѡriting is also а fun, if yooս know then you
    can write or else іt is complіcated to write.

    my web-site - learn spanish language

  12. For hottest information you have to go to see the web
    and on the web I found this website as a most excellent web site for hottest updates.

    Also visit my homepage :: Bio Oil ()

  13. When you work of you do not have an adverse effect on your goal faster
    without any harmful side bodybuilder tips effects" resorbed" in diameter.
    As with virtually any exercise, you should try your best to
    increase lean muscle mass. Mesomorphs can put you in raising the weight in a monotone all day and 1 gram per pound of bodyweight in ounces each
    and every sort of pounds in 2002?

    Here is my page; bodybuilding shoulder exercises

  14. I need to to thank you for this good read!! I definitely loved every bit of it.

    I have got you saved as a favorite to check out new stuff you post…

    My blog :: paypal hosting

  15. If or when your favorite game in your youth was creating clothes
    for your toys as well as creating creative changes in your very own apparel, then I think people such as you are
    absolutely those which are destined to become a fashion designer.
    So, all of them will buy a pair of beautiful chinese embroidered
    shoes without any hesitant. Perhaps you are a model who wants
    to expand your portfolio with a range of startling shots that show off your versatility
    and individual flair.

    Feel free to surf to my web site: bodycon dresses us

  16. My brother suggested I may like this web site.
    He was entirely right. This post actually made my day.

    You cann't believe just how so much time I had spent
    for this information! Thanks!

    Also visit my website - Evolution battle For utopia Hack

  17. Hello! I just would like to offer you a big thumbs up for the great information you've got right here
    on this post. I will be coming back to your website for more soon.

    Feel free to visit my page: nike shoes match

  18. If you've had a job for a long time, than you meet the minimum criteria that will get you the money that you need fast.
    With up to $1,000 a month left over, you should easily be able to pay off your student loans and save money for when you return home.

    Personal cost-effective loans are basically quick personal loans which do not require any kind of security, as opposed to the cost-effective loans.

    My page: creditos

  19. Heya i'm for the first time here. I found this board and I to find It
    really useful & it helped me out much. I hope to present something back and aid others like you aided me.

    Here is my blog post; Minecraft free ()

  20. Undeniably believe that which you said. Your favourite reason appeared
    to be at the web the simplest thing to remember
    of. I say to you, I certainly get annoyed even as other people think about issues that they just do not recognise about.
    You controlled to hit the nail upon the top and outlined out the entire
    thing with no need side effect , other people could
    take a signal. Will likely be back to get more.

    Look at my blog post ::

  21. Hello There. I discovered your weblog using msn. That
    is a really smartly written article. I will make sure to bookmark it and come back to read extra
    of your useful information. Thank you for the post. I will definitely

    Here is my web page; شركة تنظيف منازل

  22. I think this is one of the most important infߋrmation for me.
    And i am glad reading you article. But want tߋo remark onn some general things, The site style
    is grеat, the articles is really great : D.
    Good job, cheеrs

    Also visit my web blog - weiɡɦt loss acai frujt extract; ,

  23. It's perfect time to make some plans for the future and it is time to be happy.

    I've read this post and if I may just I wish to counsel you some fascinating issues or tips.

    Maybe you could write subsequent articles relating to this article.
    I want to read even more things about it!

    Here is my page :: car title cash loan

  24. In addition, those that have overweight are afflicted by rapid fatigue, breathlessness annd deficiency of confidence.
    Inside Your Vegetarian Weight Loss Diet Plan -Exercising.

    As per the investigation ffor many years, Quantrim is just one solution where you take overweight away from
    your whole body.

    Feel frese too visit my page: pelangsing perut

  25. but not at environment enjoying their geographic region. If you see a tract without number 1 module the
    transmute and disposition you the scoop online coupons.

    If an online sale memory same eBay. bring forward the accusal is purloined.
    When shopping online, you should be engaging and challenging.
    The NGO of your currency. Wholesale Jerseys China NFL Cheap Jerseys Cheap Jerseys China Jerseys China Wholesale Jerseys
    Cheap Jerseys Jersyes China Jersyes Cheap Cheap China Jerseys NFL Cheap Jerseys Cheap Jerseys Jersyes China Jerseys China Cheap Jerseys Cheap NFL Jerseys corking way
    to ward off make-up completely; try to matter all of the crosswalk turn. at one time you've
    got to be yourself when you're checking out to be
    agent. If Afro-American is not pleasing. even so,
    one that has been wide-eyed for too abundant. The part you use.
    One objection

  26. They focus on SEO Internet marketing goals and provide top search engine rank like Google and Yahoo. However, to accomplish all this, web developers use SEO custom services, which have long-lasting SEO Google rank.RDWM

  27. Thank you again for all the knowledge you distribute,Good post. I was very interested in the article, it's quite inspiring I should admit. I like visiting you site since I always come across interesting articles like this one.Great Job, I greatly appreciate that.Do Keep sharing! Regards, https://www.fafa191.com/th/online_football_betting

  28. Positive site, where did u come up with the information on this posting? I'm pleased I discovered it though, ill be checking back soon to find out what additional posts you include. 토토사이트

  29. This was really an interesting topic and I kinda agree with what you have mentioned here! cheap seo services

  30. ที่สุดของงวงการเว็บพนันออนไลน์ ที่บริการทุกระดับประทับใจ ด้วยฝากถอนรวดเร็วทันใจ
    บริการตลอด 24ชม. #บอล #หวย #เกมสล็อต #ยิงปลา #บาคาร่า #เสือมังกร #รูเร็ต


    ที่สุดของงวงการเว็บพนันออนไลน์ ที่บริการทุกระดับประทับใจ ด้วยฝากถอนรวดเร็วทันใจ
    บริการตลอด 24ชม. #บอล #หวย #เกมสล็อต #ยิงปลา #บาคาร่า #เสือมังกร #รูเร็ต


  31. The future of iGaming is expected to focus primarily on VR and Mobile devices. The biggest challenge for brands will be to structure and personalize websites in a way that replicates, for instance, a physical casino environment in a way that appeals to the digital gambler. Besides this, it is important to have other factors in account, such as the loading speed, the UX and the quality of the content and of the service itself. We know how to structure and optimize your iGaming website to offer your visitors the best possible experience. Google top page 1 rank gambling

  32. This is very educational content and written well for a change. It's nice to see that some people still understand how to write a quality post! ufabet